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Activision - money-machine

Call of Duty: Black Ops isn't just a hit with critics: it's a huge success with consumers too, according to preliminary sales figures from publisher Activision.

And when they say huge, they mean huuuuuuge. The Cold War-themed shooter sold 5.6 million copies during its first 24 hours across North America and the UK, generating an estimated $360 million in sales.

If Activision's projections prove accurate, it'll make Black Ops the biggest entertainment launch of all time, beating the record set by the previous Call of Duty game, Modern Warfare 2, this same time last year.

"There has never been another entertainment franchise that has set opening day records for two consecutive years and we are on track to outperform last year's five-day global sales record of $550 million," said Activision CEO Bobby Kotick. "The game's success underscores the pop culture appeal of the brand."
Info from Yahoo

I didn't think that CoDBO will be that popular. I guess they expect it to be something as mw2 although Treyarch is working on this 1.

Category: Gaming n eSport | Added by: SHADOW (12 Nov 2010) |

Views: 1445 | Comments: 2 | Rating: 0.0/0
Total comments: 2

wow thats a mad 1. angry However, its true. multiplayer gets worse with every new cod game. cod mw wasnt that bad, new stuff new guns. I enjoyed singleplayer.
cod waw... no singlepalyer... no multiplayer - tragic game, with great graphics. I though its normal cause it was made by treyarch.
cod mw2 - good singleplayer, but multiplayer gets too far from fps genre, even americans admit that.
cod bo - again treyarch, dont know about singlplayer, but mp going to be similar to earlyer failures. but I guess it depends on your perception.... what real fps is.... seems americans love it... well they play fps with xbox360 and ps3 - so all kind of nonsence is good for them sad . anyway we'll see how it turns out.

1 EDIS  
since the cod mw was released, the activision has finaly atracked its optimal 'nerd'.
as cod mw was closing down 2 world of warcraft (WoW), the cod waw became the WoW reincarnation in fps games n the optimal nerd now is addicted - a huuuuuuge thanks 2 treyarch offcourse.
nonlifers now can proudly say: 'we play fps'. thats it! perks n all that kiddystuff made fps look like rpg. just keep increasin ur lvl n upgrade ur stuff! good job, ur 1 more GoA!

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